News & Events

The Mystic Chamber of Commerce was on hand at Olde Mistick Village for a ribbon-cutting ceremony to celebrate the opening of a new immersive anime store called Arisu. 

Launched by Ellie Greenberg, the retail visionary behind three other stores at OMV, Arisu is a store for enthusiasts of anime, manga, and kawaii.

On hand at the event were: Chris Regan, Olde Mistick Village property manager; Bruce Flax, president of the Mystic Chamber of Commerce; local legislators Aundre Bumgardner and Heather Somers; as well as many excited anime, manga, and kawaii fans.

Prepare to immerse yourself in the vibrant world of Japanese culture, this one-of-a-kind store promises an unparalleled Japanese pop culture experience. With a selection of more than 200 anime categories, the store has everything from classics to new releases. Manga lovers will be delighted by the staggering collection of over 1,500 titles and 5,000 books, providing endless reading pleasure and exploration.
What sets this store apart is its dedication to delivering an immersive experience. Interactive elements such as Gachapon machines, offering a delightful surprise with each capsule, and a retro gaming arcade, where enthusiasts can relive their favorite gaming moments, will keep the excitement alive. Elevating the ambiance of Arisu are giant anime statues, captivating visitors with their stunning craftsmanship and larger-than-life presence.

Food lovers will be in for a treat with the Japanese food market, which showcases authentic and tantalizing culinary delights. From a wide selection of instant ramen, the largest collection in New England, to delectable snacks and ingredients, this market will give visitors a taste of Japan.

Greenberg, the creative force behind iconic establishments such as Alice in the Village and The Cloak and Wand, envisioned Arisu as a gateway to a full Japanese experience, transporting visitors to the bustling streets of Tokyo.